Theater Bits Blog – Aurora Theatre Selects BRAVE Public Relations as Agency of Record

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Aurora TheatreAurora Theatre announced today that the company has retained BRAVE Public Relations to publicize and promote its 19th Season Signature Series and accompanying performances. As the leading professional arts organization in Gwinnett County, Aurora Theatre serves as the cornerstone for downtown Lawrenceville’s redevelopment efforts, as well as a hub for arts, culture and education for the Gwinnett community.

Aurora Theatre will open its 19th Season Signature Series with the classic tale of “Mary Poppins” this summer; as well as present its 2014-15 GGC Harvel Lab Series, Teatro del Sol, Aurora Comedy Nights, Swing Nights, Lawrenceville Ghost Tours and more throughout the season. An avenue of the arts for all ages, Aurora Theatre offers theatergoers the talents of professional artists, while also sharing the rich history of the theatre and its commitment to the Northeast Georgia region.

“As a nonprofit arts organization serving Gwinnett and Northeast Georgia, we are committed to reaching the next generation of theatergoers and instilling a lifelong appreciation for the arts. How can we best do that in a world where the arts compete with sports, movies, TV, and instant entertainment from personal tech devices? We must shine a spotlight on the arts and how they improve a region’s quality of life,” said Anthony Rodriguez, Aurora Theatre producing artistic director. “After all, great cities are defined by their arts and culture – by partnering with BRAVE Public Relations, I’m confident that we will reach more people than ever before and help to create an arts renaissance in metro-Atlanta.”

Specializing in retail and entertainment clients, BRAVE Public Relations has a history of successfully promoting new venues and retails centers in the Southeast. As the agency of record for Broadway Across America – Atlanta for more than eight years, BRAVE Public Relations is poised to position Aurora Theatre as a top destination to both Gwinnett residents and visitors. With a strong background in publicizing entertainment brands, BRAVE PR also represents Center for Puppetry Arts, LEGOLAND Discovery Center Atlanta and Taste of Atlanta.

AURORA THEATRE Aurora Theatre is committed to producing quality, professional theatre for the Southeast, North Georgia and most ardent supporters, the residents of Gwinnett County. The theatre serves these communities by offering entertainment that nurtures a love of theatre and develops a new generation of theatergoers. As the consummate professional arts organization in Gwinnett County, it is quickly becoming the cultural arts center for the Northeast Georgia region. By attracting world class artists that produce inspiring work, Aurora continues to broaden the minds and souls of local and regional audiences. Incorporating multiple venues, cutting edge technology and an innovative educational department, Aurora has created profound partnerships with Gwinnett County Schools and Georgia Gwinnett College. In order to sustain substantial growth, Aurora has strengthened its bond to both the arts and business communities by providing those corporations and foundations, keen enough to support the arts, a place to invest in the future. To expand its subscriber base, Aurora Theatre continues to offer outstanding customer service, educational opportunities for the lifelong learner and diverse programming designed to meet the needs of a changing community. The organization is proudest to serve as the cornerstone of Lawrenceville’s redevelopment efforts and as such, continues to be a significant economic development partner positively affecting government policy, engaging the business community and remaining a source of community pride.

About BRAVE Public Relations

BRAVE Public Relations is a full-service lifestyle public relations firm specializing in the entertainment and retail industries. BRAVE PR clients include The Fresh Market (over 155 stores nationally), Simon Property Group (11 malls in the Mid-Atlantic region), Taste of Atlanta, Room & Board, The Children’s Museum of Atlanta, Center for Puppetry Arts and LEGOLAND Discovery Center Atlanta. The agency also works with non-profit organizations such as Variety of Georgia and the Atlanta Humane Society. Visit BRAVE Public Relations on Facebook, Twitter and Instagram for the latest updates.